Sources / Press and newsletters

Senators Ron Wyden and Edward J. Markey, letter to FTC Chair Lina Khan on automakers' sharing of driving data (26 Jul 2024); read through the Wayback Machine copy because the Senate server refuses scripted reads

3 records were read from this source, dated 26 Jul 2024.

Open it on wyden.senate.gov

Its permanent copy in the Wayback Machine, 29 Sep 2026

Last checked 20 Oct 2026

What was read from it

Records read from this source
Record	Kind	As stated	Dated
Driving data from about 97,000 connected Honda cars whose owners enrolled in Honda's optional Driver Feedback programme, shared by American Honda with the data broker Verisk between 2020 and 2024 (Verisk resold driving scores to insurers).	Price observation	$25,920, or 26 cents per car per company, total paid over four years for one automaker's…	26 Jul 2024
Driving data from about 1.7 million connected Hyundai vehicles, shared by Hyundai with the data broker Verisk between 2018 and 2024 through its Driving Score programme, into which drivers who enabled internet connectivity were enrolled by default.	Price observation	$1,043,315.69, or 61 cents per car per company, total paid over six years for one…	26 Jul 2024
Do not let a per-record marketing-data price anchor a records deal: sold as marketing or broker data, consumer records fetch cents each	Negotiation lever	Where a price and a record count are both stated, consumer records sold as marketing or…	26 Jul 2024

Driving data from about 97,000 connected Honda cars whose owners enrolled in Honda's optional Driver Feedback programme, shared by American Honda with the data broker Verisk between 2020 and 2024 (Verisk resold driving scores to insurers).
Kind
Price observation
As stated
$25,920, or 26 cents per car per company, total paid over four years for one automaker's…
Dated
26 Jul 2024
Driving data from about 1.7 million connected Hyundai vehicles, shared by Hyundai with the data broker Verisk between 2018 and 2024 through its Driving Score programme, into which drivers who enabled internet connectivity were enrolled by default.
Kind
Price observation
As stated
$1,043,315.69, or 61 cents per car per company, total paid over six years for one…
Dated
26 Jul 2024
Do not let a per-record marketing-data price anchor a records deal: sold as marketing or broker data, consumer records fetch cents each
Kind
Negotiation lever
As stated
Where a price and a record count are both stated, consumer records sold as marketing or…
Dated
26 Jul 2024

Figures it feeds

$3.4M per contractCompany records, sales that happened, per contract

Senators Ron Wyden and Edward J. Markey, letter to FTC Chair Lina Khan on automakers'… | AIData.Broker