Median buyer pays $37,826 per year
Similarweb subscription (digital intelligence: website traffic and engagement, competitive and market analysis), median annual contract across 158 purchases
Dated Feb 2026Source checked 22 Oct 2026Quote found on its page again 23 Oct 2026Basis: reported
In the source's own words
“Median buyer pays $37,826 per year Based on data from 158 purchases, with buyers saving 12% on average.”
Where it was read
What it is about
- Vendr
- Similarweb
Figures it counts in
- $20K per contract yearData products, sales that happened, per contract year